Lynx (Unilever)

Lynx toured night clubs in the UK promoting their latest deodorant and the “click” campaign.

The click marketing team needed a system that could be used indoors as well as outdoors. They also required a product that could be used on stages ( where there are few fixings ) and they needed to be assembled and dismantled quickly ( in poor light )

Sailflags certainly ticked every box and the campaign was a massive success.