japanese flags displayed on a high street

About Sailflags – Peter Williams was working in Japan in 1998 when he decided to bring Sailflags back to the UK and setup a family business.

From a small workshop, just next door to the existing industrial unit used today, it was 1999 when everything began. Peter recalls, ‘These flags were everywhere in Japan and it was not uncommon to walk down a whole street with flags waving in the breeze, it was an amazing display of colour, cleverly incorporated with marketing messages and brand logos. I hadn’t seen anything like it back home and felt confident they would do exceptionally well in the Exhibition and Retail market’.mcdonalds flags in japan

Peter was right and it didn’t take long before his flags were being displayed at Exhibitions throughout the UK. He also developed a following of retailers looking to attract passing trade and he made flags for a number of independent retailers, as well as household brands.

As production increased Sailflags committed to become the first Carbon Zero flag company in the UK and achieved Carbon Zero status in 2006. In 2008 ISO 9001 certification was also achieved.

Peter is still running the business day to day and oversees every aspect of operations, from the moment enquiries are received to the moment flags are dispatched. It’s a commitment to quality and service that underpins the business today.

Sailflags employs a small but loyal team, and provide flags to every sector in the UK and Europe.